
Sendloop’s free plan is more expensive than its paid one the moment you send a single campaign. The free tier stores unlimited subscribers and unlimited lists, but it carries no email delivery at all: sending is billed at $0.01 per email. One campaign to 5,000 contacts costs $50, while the Pro tier that holds 5,000 stored contacts is listed at $39 per month. The pricing page states both facts in the same column and reconciles neither, and that gap is the clearest description of what Sendloop is in 2026: working infrastructure wrapped in a product nobody has repriced since 2018.
We ranked 6 alternatives against Sendloop’s published pricing and against our own category scores, and matched each to the specific type of Sendloop user it wins for. Sendloop carries the lowest overall score of the 42 platforms we rate, at 4.1 out of 10, so the useful question on this page is not whether to move but which replacement matches how you actually bill. This is not a “top 50” listicle. Every alternative below is one we would recommend to someone specific, and we tell you who.
Four reasons, and only one of them is the score. The other three are things Sendloop’s own pages either state plainly or decline to state at all.
The price you see is not the price you would start at. The Pro column on Sendloop’s pricing page is driven by a subscriber selector whose options run from 500 to 45,000. The page renders the price of the option selected by default, which is the fifth one, not the first. The $39 figure that directories repeat is therefore the 5,000-subscriber tier, not an entry price. Sendloop knows how to write “Starts from” and does so on four other products in the same family — Studio at $690, MDS at $1,750, On-Premise at $980. The Pro and High Volume figures carry no such qualifier. The lowest tier is reported at $9 per month for 500 subscribers by SaaSworthy, which is the only source that publishes it, so we attribute it rather than assert it.
Sendloop bills stored subscribers, not emails sent. This is the single most important structural fact on this page, because four of the six alternatives below bill the same way and two of them do not. A list that sits idle costs the same as a list that gets mailed weekly. Whether that is good or bad for you depends entirely on your sending frequency, and the comparison table below marks which unit each platform counts.
There is no annual billing and no annual discount. Not a small one, not a promotional one — the pricing page offers no yearly term at all. Every alternative on this page except one offers a yearly discount between 10 and 25 percent, so the real gap at the entry tier is wider than the monthly figures suggest.
Sendloop publishes no uptime figure, no service level agreement and no inbox placement rate. We looked for all three and found none, and there is no status page. That absence is itself unusual: every other platform on this page publishes at least one of the three. Our own scores reflect it — Sendloop rates 4.0 on deliverability, which is tied with one other platform for the lowest figure we publish across all 42, and 3.5 on support, below which no platform we rate falls. Its API score of 3.0 is second from the bottom; only one platform scores lower.
What Sendloop is not: abandoned. We checked, because the surface signals point that way — the blog has not been updated since May 2023 and the terms of service have not changed since May 2018. But the registry record for sendloop.com was modified on 2026-09-13, four days before this page was written, and the domain is registered through September 2027. The signup form is live, the login application responds, and the publisher’s API documentation repository was updated on 2026-08-25. The infrastructure, the billing surface and the engineering are all alive in 2026. What died in 2023 was the content marketing. Treat Sendloop as a product in low-velocity operation, not one in end-of-life.
| Platform | Score | Starting $ | Free plan | Best for | MCP | Deliverability | Verdict |
|---|---|---|---|---|---|---|---|
| Brevo | 7.7 | $9/mo 5,000 emails sent | Yes 300/day | Large lists mailed rarely | Yes | Medium | Bills sends, not storage. Value 8.5 vs 4.5, API 8.5 vs 3.0 |
| MailerLite | 7.4 | $12/mo 250 subscribers | Yes 250 subs, 2,500 emails | Deliverability at a small list size | Partial | High | Deliverability 8.0 vs 4.0, ease 8.0 vs 5.5 |
| Sender | 7.3 | $9/mo list price, Standard | Yes 2,500 subs, 15,000 emails | Automation without paying for it | No | Low | Automation 7.5 vs 4.0, but deliverability 5.5 is the panel’s second lowest |
| Moosend | 7.2 | $9/mo 500 contacts | No 30-day trial, no card | Mailing one small list often | No | High | Unlimited sends at every tier. Support 8.5 vs 3.5, deliverability 8.0 vs 4.0 |
| EmailOctopus | 7.1 | $10/mo 500 subscribers | Yes 2,500 subs, 10,000 emails | A free plan that actually sends | No | Medium | Support 9.0 vs 3.5, ease 9.0 vs 5.5, value 8.5 vs 4.5 |
| SendX | 6.6 | $9.99/mo 1,000 contacts | No 14-day trial, no card | Closest match to how Sendloop bills | No | Low | Same billing shape, 31 tiers, 25% annual. Deliverability 5.0 is the panel’s lowest |
How to read this table. The Score column is our own overall rating out of 10, taken from each platform’s SMTPedia review, never a figure invented for this comparison. Deliverability is derived mechanically from our deliverability score: High is 8.0 and above, Medium is 6.0 to 7.9, Low is below 6.0. For reference, Sendloop itself scores 4.1 overall and 4.0 on deliverability, which is Low, and we publish that rather than omit it. Starting prices are the lowest tier each publisher sells, not the tier its pricing page happens to display. The Free plan column answers whether a permanent free tier exists, not whether it is generous.
Sendloop charges for every subscriber you store whether you mail them or not. Brevo inverts that: contacts are unmetered, and you pay for emails actually sent. If you hold 40,000 addresses and mail them once a quarter, Sendloop’s High Volume tier charges you all year for storage while Brevo’s $9 tier covers 5,000 sends a month. That is not a discount, it is a different question being answered, and for a dormant or seasonal list it is the difference between paying for an asset and paying for an activity.
| What the bill counts | Sendloop: stored subscribers | Brevo: emails sent |
| Free plan | Storage only, $0.01 per email sent | 300 emails/day, up to 100,000 contacts |
| Our value score | 4.5 | 8.5 |
| Our API and agent tooling score | 3.0 | 8.5 |
| Official MCP server | No | Yes |
| Our deliverability score | 4.0 (Low) | 7.5 (Medium) |
What you give up by moving here. The unit flip cuts both ways, and this is the trap to check before you switch. A list of 5,000 people mailed four times a month is 20,000 sends, which is Brevo’s $29 tier, not its $9 one. If you mail the same modest list often, Brevo gets more expensive as you get more active, which is exactly the behaviour a subscriber-billed platform does not have. Brevo also caps automation at 2,000 contacts on both its Free and Starter plans, so the automations are there but the audience they can reach is not.
The right move if your list is large and quiet. The wrong move if it is small and busy.

If the reason you are reading this page is that your mail is not arriving, this is the row that answers it. Sendloop publishes no placement rate, no uptime figure and no service level agreement, and our deliverability score of 4.0 is tied for the lowest of the 42 platforms we rate. MailerLite scores 8.0, which is the High band, and it is the only platform in this panel that reaches that band at a genuinely small entry tier. The paid ladder starts at $12 for 250 subscribers and climbs to $19 at 1,000 and $33 at 2,500.
| Our deliverability score | Sendloop: 4.0 (Low) | MailerLite: 8.0 (High) |
| Our ease-of-use score | 5.5 | 8.0 |
| Our support score | 3.5 | 8.0 |
| Free plan that sends | No, $0.01 per email | 250 subscribers, 2,500 emails/mo |
| Annual discount | No annual billing offered | 10% |
| Send cap relative to list | Not published | 10x the subscriber tier |
What you give up by moving here. MailerLite carries a crossed cap that Sendloop does not: sends are limited to 10x your subscriber tier per month. At 250 subscribers that is 2,500 emails, which a twice-weekly newsletter to a full list will exhaust. Its automation score of 6.0 is also only marginally better than Sendloop’s 4.0, so this is a deliverability and usability upgrade, not an automation one. And MailerLite repriced its entire grid in June and July 2026, including a reduction of the free plan from 500 subscribers and 12,000 emails to 250 and 2,500 — recent enough that older comparisons of this platform are describing a plan that no longer exists.
The default recommendation on this page if deliverability is the problem you are solving.
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Sender carries the highest automation score in this panel at 7.5, against Sendloop’s 4.0, and it is the only platform here that puts automation on the free tier rather than behind it. That free tier covers 2,500 subscribers and 15,000 emails a month with automations, landing pages and forms included. Set against a Sendloop free plan that stores contacts and charges $0.01 to send to them, the comparison is not close: a single 15,000-email month would cost $150 at Sendloop’s per-email rate and nothing at Sender’s.
| Our automation score | Sendloop: 4.0 | Sender: 7.5 |
| Automation on the free plan | No free sending at all | Included, 2,500 subs, 15,000 emails |
| Our support score | 3.5 | 8.0 |
| Our ease-of-use score | 5.5 | 8.0 |
| Our deliverability score | 4.0 (Low) | 5.5 (Low) — better, still Low |
| Official MCP server | No | No |
What you give up by moving here, and read this one before you move. Sender’s deliverability score is 5.5. That is better than Sendloop’s 4.0, but it still sits in our Low band, and it is the second lowest figure on this page. If deliverability is why you are leaving Sendloop, this is not the row to pick — take MailerLite or Moosend instead, both of which reach the High band. Sender earns its place here on automation and on the free tier, not on placement. The free plan also carries mandatory Sender branding and offers no A/B testing.
The cheapest route to real automation, provided placement is not the reason you are leaving. The $6.30 figure on Sender’s own page is a first-year 30 percent promotion, not the standing rate.

This is the row for anyone who liked the shape of Sendloop’s pricing and disliked everything else about it. Moosend bills by contacts stored, exactly as Sendloop does, so the mental model carries over without recalculation. The difference is what the tier buys: sends are unlimited at every Moosend tier, where Sendloop’s free plan meters each email at $0.01. At $9 for 500 contacts you can mail that list daily and the bill does not move. Moosend also reaches the High deliverability band at 8.0 and carries a support score of 8.5 against Sendloop’s 3.5.
| What the bill counts | Sendloop: stored subscribers | Moosend: stored contacts |
| Send volume at the entry tier | Metered at $0.01/email on free | Unlimited at every paid tier |
| Our deliverability score | 4.0 (Low) | 8.0 (High) |
| Our support score | 3.5 | 8.5 |
| Annual discount | No annual billing offered | 20% |
| Permanent free plan | Storage only | None — 30-day trial, no card |
What you give up by moving here. Moosend has no permanent free plan. It was withdrawn and replaced with a 30-day trial that does not ask for a card. If you are currently using Sendloop’s free tier as cold storage for a list you rarely touch, Moosend has no equivalent and you would be paying from month two. Its API and integrations score of 5.0 is also modest, and there is no official MCP server, so if you were hoping to drive your sending from an agent this is not the row for it — Brevo is.
The closest thing on this page to a strict upgrade: the same billing model, better on every score we measure.
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The specific disappointment this row answers: you signed up for Sendloop’s free plan expecting to send email on it. EmailOctopus’s free tier covers 2,500 subscribers and 10,000 emails a month, and those emails actually leave the building. That is 10,000 sends which would cost $100 at Sendloop’s $0.01 per-email rate. EmailOctopus also carries the two highest scores on this page in the categories that matter most to a small sender without a technical team: support at 9.0 and ease of use at 9.0, against Sendloop’s 3.5 and 5.5.
| Free plan sending | Sendloop: none, $0.01/email | EmailOctopus: 10,000 emails/mo |
| Free plan subscribers | Unlimited storage | 2,500 |
| Our support score | 3.5 | 9.0 |
| Our ease-of-use score | 5.5 | 9.0 |
| Our value score | 4.5 | 8.5 |
| Our automation score | 4.0 | 4.0 — no improvement |
What you give up by moving here. Automation. EmailOctopus scores 4.0, identical to Sendloop, and the free plan caps you at three automations of five steps each. If you are moving because your sequences were too limited, this row does not fix that and Sender does. The free tier also carries EmailOctopus branding, one user seat and 30 days of reporting history. And note the pricing trap on this one: the paid ladder starts at $10 for 500 subscribers, not the $20 that circulates widely — that figure is the 2,500-subscriber tier. Tiers above the entry point are quoted inconsistently across sources and we do not publish them.
The row to take if what you want is a small, simple tool that sends reliably and answers the phone.
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SendX is the structural twin: billed by contacts, unlimited sends, and crucially no crossed cap of the kind MailerLite and Benchmark impose. Its ladder runs to 31 positions, from $9.99 at 1,000 contacts through $19.99 at 2,500, $39.99 at 5,000 and $59.99 at 10,000, which means a list that grows does not jump a cliff. And it offers a 25 percent annual discount, verified at four separate tiers — against a Sendloop that offers no annual billing whatsoever.
| What the bill counts | Sendloop: stored subscribers | SendX: stored contacts |
| Crossed send cap | Not published | None — sends unlimited |
| Annual term | None offered | 25%, verified at four tiers |
| Pricing granularity | 12 selector positions | 31 tiers to 500,000 contacts |
| Our deliverability score | 4.0 (Low) | 5.0 (Low) — the panel’s lowest |
| Permanent free plan | Storage only | None — 14-day trial, no card |
What you give up by moving here, and there are two things. First, placement: SendX’s deliverability score of 5.0 is the lowest of the six platforms on this page. It is still above Sendloop’s 4.0, but if inbox placement is your reason for leaving, this row does not solve it. Second, and more subtly: SendX’s own two pages disagree about what counts as a billable contact. The pricing page says it counts “unique active contacts” and does not bill unsubscribes or spam complaints; the help centre, updated 2026-07-29, says every unique address in your account counts, unsubscribes and hard bounces included. On a mature list carrying 20 to 30 percent dead addresses, those two readings are a full tier apart. Both pages are live, both are first-party, and neither acknowledges the other. Ask before you commit to a tier.
The familiar shape, with a yearly term and a finer ladder. Not the row to pick if deliverability is the complaint.
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Migration off Sendloop is unusually simple, and the reason is not flattering: there is very little to move.
Your contacts transfer. Everything else is a rebuild. Contact lists export to CSV and import into all six platforms above without special tooling. Beyond that, neither Sendloop nor any destination on this page documents an export path for automations, templates or campaign history, so treat those as work to be redone rather than data to be moved. That is the normal state of this market, not a Sendloop failing, but it does mean the size of your migration is set by how many sequences you have built, not by how many addresses you hold.
If you are on the free plan, there is nothing to cancel and nothing to time. Sendloop’s free tier is storage, so you are not mid-cycle on anything. Export the CSV, import it elsewhere, send a test campaign and compare what arrives. You can do this in an afternoon at zero cost, and given a deliverability score of 4.0, the comparison is the most valuable hour you will spend.
If you are paying, check which tier you are actually on before you price the replacement. This matters more here than elsewhere because of the selector problem described at the top of this page: the $39 figure is the 5,000-subscriber position, and your account may sit anywhere on a ladder running from 500 to 45,000. Read the number on your invoice, not the number on the pricing page, then match it against the entry tiers in the table above. Since Sendloop bills monthly with no annual term, there is no contract to break and no unused year to write off — the one genuine advantage of having no annual billing is that leaving costs nothing.
Plan a warm-up, not a cutover. Four of the six alternatives above outrank Sendloop on deliverability, two of them in the High band. That improvement is not automatic on day one: a new sending domain has no reputation, and moving a list wholesale into a cold domain can produce worse placement in week one than the platform you left. Send to your most engaged segment first, expand over two to three weeks, and keep the old account alive but unused until the new one is established. None of the platforms here charge you for an idle account on their free tier except Moosend and SendX, which have none.
Yes, though the surface signals are misleading. The blog has not been updated since May 2023 and the terms of service have not changed since May 2018, which reads like an abandoned product. The registry record tells a different story: sendloop.com was modified on 2026-09-13 and is registered through September 2027, the signup and login applications both respond, and the publisher’s API documentation repository was updated on 2026-08-25. Our reading is a product in low-velocity operation rather than one being wound down. We found no closure notice anywhere.
Because the Pro column is driven by a subscriber selector, and the page renders the price of the option selected by default rather than the lowest one. The selector’s options run 500, 1,000, 2,000, 2,500, 5,000 and upward; the default is the fifth. The $39 figure is therefore the 5,000-subscriber tier. The $9 figure for 500 subscribers is reported by SaaSworthy, which is the only source that publishes it, so we attribute it rather than state it as fact. A useful tell: Sendloop writes “Starts from” on four other products in its family and writes no such qualifier on Pro or High Volume.
It is free to store contacts and not free to reach them. The free tier gives unlimited subscribers and unlimited lists, but its own column carries both “No email delivery” and “$0.01 per email sent”. The practical consequence is arithmetic: a single campaign to 5,000 contacts costs $50, which is more than the $39 Pro tier that holds 5,000 stored contacts for a month. The free plan becomes the expensive option at the first serious send.
Subscribers stored, on the paid tiers. This is the structural fact to carry into any comparison, because it decides which alternative suits you. Moosend and SendX bill the same way, so their tiers translate directly. Brevo bills the opposite way — emails sent, contacts unmetered — which is cheaper for a large list mailed rarely and more expensive for a small list mailed often. MailerLite bills subscribers but adds a crossed cap of 10x the tier on monthly sends. Two platforms quoting the same entry price can produce very different bills depending on which unit they count.
At list price, three tie at $9 per month: Brevo for 5,000 emails sent, Moosend for 500 contacts with unlimited sends, and Sender at its Standard rate. But they are not answering the same question, so the cheapest depends on your shape. A 5,000-address list mailed weekly is roughly 20,000 sends a month, which puts Brevo at $29 while Moosend stays on a contact-based tier. If your list fits under 2,500 subscribers, the genuinely cheapest option is EmailOctopus or Sender at zero, both of which send real mail on their free tiers.
No. We looked for an inbox placement rate, an uptime percentage and a service level agreement, and found none of the three, nor a status page. That is unusual for an email platform and it is one reason our deliverability score sits at 4.0, tied with one other platform for the lowest figure we publish across all 42 platforms we rate. We also found no third-party inbox placement test covering Sendloop, so there is no independent figure to substitute.
Neither. The pricing page offers no annual term at all, which is unusual enough to be worth stating plainly. Every alternative on this page except Brevo publishes a yearly discount: MailerLite at 10 percent, Moosend at 20 percent, SendX at 25 percent verified across four tiers. The gap at the entry tier is therefore wider than the monthly figures on their own suggest. The compensating advantage is that leaving Sendloop costs nothing, because there is no unused annual term to abandon.
SendX, on billing shape: contacts stored, unlimited sends, no crossed cap, and a ladder of 31 positions that avoids the cliff edges. Moosend is close behind on the same model and scores better everywhere we measure — deliverability 8.0 against SendX’s 5.0, support 8.5 against 8.0 — but it has no permanent free plan. If you want the familiar pricing model with the largest score improvement, take Moosend. If you want the familiar model plus a yearly term, take SendX and clean your list first.
This review follows our email infrastructure testing methodology. We disclose affiliate relationships in our editorial independence policy.