Email marketing platform
How much does ActiveCampaign cost in 2026?
ActiveCampaign pricing
ActiveCampaign restructured pricing in 2024. Now four tiers (Starter, Plus, Professional, Enterprise) with pricing that scales by contact count. Sends are unlimited on every tier for Marketing plans; feature depth is the differentiator.
Marketing plans (per 1,000 contacts)
| Plan | Monthly price (USD, 1k contacts) | Notable |
|---|---|---|
| Starter | from $15 | Email marketing, forms, basic reporting, 10 sends per contact/mo cap |
| Plus | from $49 | Automations, marketing CRM, landing pages, dynamic content |
| Professional | from $79 | Predictive sending, split automations, attribution, conversion tracking |
| Enterprise | from $145 | Custom reporting, SSO, HIPAA, uptime SLA, dedicated CSM |
Contacts include unsubscribed. ActiveCampaign counts every record in your database, subscribed or not. Cleanse aggressively to keep tier down.
Sales CRM add-on
Sales Plus (+$19/mo), Sales Professional (+$49/mo), Sales Enterprise (custom) bolt onto Marketing plans for pipeline, tasks, deal automation, sales sequences.
Transactional (Postmark)
Included allowances on higher tiers; per-1000 overage above. Full Postmark features via the linked account.
Pricing changed in 2024. Old plan names (Lite / Plus / Professional / Enterprise) with different feature bundles have been replaced. Legacy customers may still see old plan names in billing – check current pricing page for latest.
This review follows our email infrastructure testing methodology. We disclose affiliate relationships in our editorial independence policy.
