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Rethink Email Webinar: Building an Email Ad Network

November 19, 2026 Online Online

A Rethink Email webinar: MailCon CEO Kristen Haines and Boardwalk Marketing CEO Scott Shou on the business of email advertising and what publishers need from ad networks.

Rethink Email webinar on building an email ad network, November 19, 2026, online

At a glance

DatesNovember 19, 2026
Local time zone: America/Los_Angeles
FormatOnline
PriceRegistration required (RSVP)
Best forNewsletter publishers, email marketers, advertisers and email ad networks
OrganizerMailCon
Official siteevents.bizzabo.com/rethink-email-1119

Checked against the organizer's site on November 13, 2026. Always confirm dates and prices with the organizer before you book travel.

What to expect

A live online conversation between Kristen Haines, CEO of MailCon, and Scott Shou, CEO of Boardwalk Marketing, about what it takes to build an email ad network. The session starts at 11:00 AM Pacific time (8:00 PM in Paris).

Topics announced by the organizer:

  • How repeat engagement and first-party data are changing email marketing
  • The four types of content mailers and the business models behind them
  • What publishers look for in advertising networks and monetization partners
  • The operational, legal and relationship challenges facing email ad networks
  • Practical ways to understand audiences, improve ad targeting and grow an email business

Who it is for

Content publishers and newsletter operators who monetize their lists, advertisers and affiliate marketers buying placements in email, and teams at email ad networks and lead generation companies.

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