The Complete Spam Words List for Email Marketing (2024 Update)

The word “spam” is often used to describe emails that are unwanted. However, this is a negative word and should not be used to describe email subject lines. Spammy is created, thus, in this context, Email Spam Trigger Words can be shortcuts simply within Spam Words. And from there we are talking nowadays about spam words lists.

The word “spam” was originally created in the 1950s as a joke by a group of MIT students who were playing around with the food dish. It was meant to be funny and had no negative connotations at the time.

However, over time, it has become a derogatory term that refers to any type of email message that is sent in bulk or unsolicited, and more and more Email Service Providers (like Gmail), initiated AI spam filters that check the probability of each email sent to a recipient, simply by adding a list of spam trigger words.

The term email spambot was first used on the internet in 2008, and it is not yet known if this term came from a person or a machine. Spam is defined as “a message that is sent by an Internet user with no real-world value.”. That’s why we tried to gather this spam words list into one resource.

However, today spambots are often used to refer to any unsolicited email message without any real-world value.

The Importance of Using the Right Words in Your Subject Line

A subject line is the first thing a recipient sees when they open an email. A good subject line can make or break your email campaign.

Subject lines are usually short and concise to grab the reader’s attention. They should be written in a way that is relevant to the topic of the email and speak directly to the reader.

Bad Subject Lines

Some examples of bad subject lines are: “Hi there!” or “Check this out!

These subject lines are too vague and don’t provide any information about what will be in your email. They also seem unprofessional and spammy, which can lead to your messages being marked as spam by recipients’ mail client software. And for sure we can consider their existence to the spam words list.

Basic Guidelines for Writing an Effective Email Subject Line

Email subject lines are the first thing a recipient sees when they open an email. It is important to make sure that it is relevant and compelling enough to get them to open the email.

There are some basic guidelines that you should follow when writing an effective email subject line:

1) Keep it short and sweet: The shorter your subject line, the more likely it is to be opened.

2) Make it personal: Personalizing your subject line will increase its chances of being opened by up to 20%.

3) Use numbers or emojis: Adding numbers or emojis can help your audience know that there is a deal on offer.

4) Be clear about what you want them to do: Make sure that you tell readers what you want them to do in the body of the email.

You can check this article as well where we outlined a complete schema for a successful Email Marketing Campaign

Before moving to the spam words list, let see how to write a good email subject line.

How To Write a Good Email Subject Line That Attracts More Click-throughs

A good email subject line is not just a catchy phrase that will make the recipient want to open your email. It’s an attention-grabbing sentence that will make them want to read the rest of your message.

It’s the promise of valuable content, piquing curiosity, making the individual think “what’s in it for me?” Your subject line is your first and often only chance to make an impactful impression, give the recipient a reason to click, and effectively communicate the essence of your message. It’s the detailed outline in one sentence, leading them through the path of the purpose.

The more precise your subject line, the higher your email open rates. It’s like the trailer to a great movie — skilfully created to raise anticipation, ensure your audience is on the edge of their seat, longing, yearning for more.

Think of your email subject line as your digital storefront, your chance to attract someone to step inside, glance at what you have to offer, engage and make a transaction with your brand, idea, or message.

Avoid alarming terms

The best words for emails are those that are short and simple, but also contain emotional triggers like “urgent” or “important“. These ones may trigger spam filters. You can use “action required” instead.

The best phrases for emails are those with a sense of urgency like “last chance“, use “do not forget to” or “deadline approaching“, use “final reminder”. These phrases can be used in the subject line, the body of the email, or both.

Avoid these terms

The best emails for marketing do not use these phrases:

Check out our special offer!

Hot deal available now!

Hurry, last chance to get a special price!

Sign up for this exclusive opportunity today.

A Long List of Spammy Words and Phrases that You Should Avoid in Emails

Spam Words List by Alphabetical Order:

  • #1
  • $$$
  • 0%
  • 0% risk
  • 100%
  • 100% free
  • 100% more
  • 100% satisfied
  • 4U
  • 50% off
  • 777
  • 99%
  • 99.9%
  • Accept credit cards
  • Acceptance
  • Access
  • Access for free
  • Access now
  • Accordingly
  • Act Now
  • Act immediately
  • Act now
  • Action
  • Action required
  • Ad
  • Additional income
  • Addresses on CD
  • Affordable
  • Affordable deal
  • All natural
  • All new
  • Amazed
  • Amazing
  • Amazing offer
  • Amazing stuff
  • Apply Online
  • Apply here
  • Apply now
  • As seen on
  • At no cost
  • Auto email removal
  • Avoid
  • Avoid bankruptcy
  • Avoid spam words that are jargon or legalese (and everything else)
  • Avoid spam words that create unnecessary urgency and pressure
  • Avoid spam words that look like shady
  • Bargain
  • Be amazed
  • Be surprised
  • Be your own boss
  • Become a member
  • Being a member
  • Believe me
  • Beneficiary
  • Best bargain
  • Best deal
  • Best offer
  • Best price
  • Beverage
  • Big bucks
  • Bill 1618
  • Billing
  • Billing address
  • Billion
  • Billion dollars
  • Billionaire
  • Bonus
  • Boss
  • Brand new pager
  • Bulk email
  • Buy
  • Buy direct
  • Buy now
  • Buying judgments
  • Cable converter
  • Call
  • Call free
  • Call me
  • Call now
  • Calling creditors
  • Cancel
  • Cancel at any time
  • Cancel now
  • Cancellation required
  • Cannot be combined with any other offer
  • Can’t live without
  • Cards accepted
  • Cash
  • Cash bonus
  • Cash out
  • Cashcashcash
  • Casino
  • Celebrity
  • Cell phone cancer scam
  • Cents on the dollar
  • Certified
  • Chance
  • Cheap
  • Check
  • Check or money order
  • Claim now
  • Claim your discount
  • Claims
  • Claims not to be selling anything
  • Claims to be in accordance with some spam law
  • Claims to be legal
  • Clearance
  • Click
  • Click below
  • Click here
  • Click now
  • Click to get
  • Click to remove
  • Collect
  • Collect child support
  • Compare
  • Compare now
  • Compare online
  • Compare rates
  • Compete for your business
  • Confidentiality
  • Confidentially on all orders
  • Congratulations
  • Consolidate debt
  • Consolidate debt and credit
  • Consolidate your debt
  • Copy DVDs
  • Copy accurately
  • Costs
  • Credit
  • Credit bureaus
  • Credit card offers
  • Cures
  • Cures baldness
  • Deal
  • Dear friend
  • Dear]
  • Debt
  • Diagnostics
  • Dig up dirt on friends
  • Direct email
  • Direct marketing
  • Discount
  • Do it now
  • Do it today
  • Don’t delete
  • Don’t hesitate
  • Dormant
  • Double your
  • Double your cash
  • Double your income
  • Double your wealth
  • Drastically reduced
  • Earn
  • Earn $
  • Earn extra cash
  • Earn from home
  • Earn money
  • Earn monthly
  • Earn per month
  • Earn per week
  • Easy terms
  • Eliminate bad credit
  • Eliminate debt
  • Email extractor
  • Email harvest
  • Email marketing
  • Exclusive deal
  • Expect to earn
  • Expire
  • Explode your business
  • Extra
  • Extra cash
  • Extra income
  • Extract email
  • Fantastic
  • Fantastic deal
  • Fantastic offer
  • Fast Viagra delivery
  • Fast cash
  • Financial freedom
  • Financially independent
  • For Only
  • For free
  • For instant access
  • For just $
  • For you
  • Form
  • Free
  • Free DVD
  • Free Macbook
  • Free access
  • Free bonus
  • Free cell phone
  • Free consultation
  • Free gift
  • Free grant money
  • Free hosting
  • Free iPhone
  • Free info
  • Free information
  • Free installation
  • Free instant
  • Free investment
  • Free leads
  • Free membership
  • Free money
  • Free offer
  • Free preview
  • Free priority mail
  • Free quote
  • Free sample
  • Free trial
  • Free website
  • Freedom
  • Friend
  • Full refund
  • Get
  • Get it now
  • Get out of debt
  • Get paid
  • Get started now
  • Gift certificate
  • Give it away
  • Giveaway
  • Giving away
  • Great
  • Great deal
  • Great offer
  • Guarantee
  • Guaranteed
  • Guaranteed deposit
  • Guaranteed income
  • Guaranteed payment
  • Have you been turned down?
  • Hello
  • Here
  • Hidden
  • Hidden assets
  • Hidden charges
  • Hidden fees
  • High score
  • Home
  • Home based
  • Home based business
  • Home employment
  • Huge discount
  • Human growth hormone
  • Hurry up
  • If only it were that easy
  • Important information regarding
  • Important notification
  • In accordance with laws
  • Income
  • Income from home
  • Increase sales
  • Increase traffic
  • Increase your chances
  • Increase your sales
  • Incredible deal
  • Info you requested
  • Information you requested
  • Instant
  • Instant earnings
  • Instant income
  • Insurance
  • Internet market
  • Internet marketing
  • Investment
  • Investment decision
  • It’s effective
  • Join millions
  • Join millions of Americans
  • Junk
  • Laser printer
  • Leave
  • Legal
  • Legal notice
  • Life
  • Life Insurance
  • Lifetime
  • Lifetime access
  • Lifetime deal
  • Limited amount
  • Limited number
  • Limited offer
  • Limited supply
  • Limited time
  • Limited time offer
  • Limited time only
  • Loan
  • Loans
  • Long distance phone offer
  • Lose
  • Lose weight
  • Lose weight spam
  • Lower interest rates
  • Lower monthly payment
  • Lower rates
  • Lower your mortgage rate
  • Lowest insurance rates
  • Lowest price
  • Lowest rate
  • Luxury
  • Luxury car
  • MLM
  • Mail in order form
  • Maintained
  • Make $
  • Make money
  • Marketing
  • Marketing solution
  • Marketing solutions
  • Mass email
  • Medicine
  • Medium
  • Meet girls
  • Meet me
  • Meet singles
  • Meet women
  • Member
  • Member stuff
  • Message contains
  • Message contains disclaimer
  • Million
  • Million dollars
  • Millionaire
  • Miracle
  • Money
  • Money back
  • Money making
  • Month trial offer
  • More Internet Traffic
  • Mortgage
  • Mortgage rates
  • Multi-level marketing
  • Name brand
  • Never
  • Never before
  • New customers only
  • New domain extensions
  • Nigerian
  • No age restrictions
  • No catch
  • No claim forms
  • No cost
  • No credit check
  • No deposit required
  • No disappointment
  • No experience
  • No fees
  • No gimmick
  • No hidden
  • No hidden costs
  • No hidden fees
  • No hidden сosts
  • No interest
  • No interests
  • No inventory
  • No investment
  • No investment required
  • No medical exams
  • No middleman
  • No obligation
  • No payment required
  • No purchase necessary
  • No questions asked
  • No selling
  • No strings attached
  • No-obligation
  • Not intended
  • Not junk
  • Not scam
  • Not spam
  • Notspam
  • Now
  • Now only
  • Number 1
  • Number one
  • Obligation
  • Offer
  • Offer expires
  • Offshore
  • Once in a lifetime
  • Once in lifetime
  • One hundred percent free
  • One hundred percent guaranteed
  • One time
  • One time mailing
  • Online biz opportunity
  • Online degree
  • Online income
  • Online job
  • Online marketing
  • Online pharmacy
  • Only
  • Only $
  • Open Opportunity
  • Opt in
  • Order
  • Order now
  • Order shipped by
  • Order status
  • Order today
  • Outstanding values
  • Passwords
  • Pennies a day
  • Per day
  • Per month
  • Per week
  • Performance
  • Phone
  • Please read
  • Potential earnings
  • Pre-approved
  • Presently
  • Price
  • Price protection
  • Print form signature
  • Print out and fax
  • Priority mail
  • Prize
  • Problem
  • Produced and sent out
  • Profits
  • Promise
  • Promise you
  • Purchase
  • Pure profit
  • Pure profits
  • Quote
  • Rates
  • Real thing
  • Refinance
  • Refinance home
  • Refund
  • Removal
  • Removal instructions
  • Remove
  • Removes wrinkles
  • Request
  • Request now
  • Request today
  • Requires initial investment
  • Reserves the right
  • Reverses
  • Reverses aging
  • Risk free
  • Risk-free
  • Rolex
  • Round the world
  • S 1618
  • Safeguard notice
  • Sale
  • Sample
  • Satisfaction
  • Satisfaction guaranteed
  • Save $
  • Save big money
  • Save money
  • Save now
  • Save up to
  • Score
  • Score with babes
  • Search engine
  • Search engine listings
  • Search engines
  • Section 301
  • See for yourself
  • Sent in compliance
  • Serious
  • Serious cash
  • Serious offer
  • Serious only
  • Shopper
  • Shopping spree
  • Sign up free
  • Sign up free today
  • Social security number
  • Solution
  • Spam
  • Special deal
  • Special discount
  • Special for you
  • Special offer
  • Special promotion
  • Stainless steel
  • Stock alert
  • Stock disclaimer statement
  • Stock pick
  • Stop
  • Stop calling me
  • Stop emailing me
  • Stop snoring
  • Strong buy
  • Stuff on sale
  • Subject to cash
  • Subject to credit
  • Subject to…
  • Subscribe
  • Subscribe for free
  • Subscribe now
  • Success
  • Supplies
  • Supplies are limited
  • Take action
  • Take action now
  • Talks about hidden charges
  • Talks about prizes
  • Teen
  • Tells you it’s an ad
  • Terms
  • Terms and conditions
  • The best rates
  • The following form
  • They keep your money — no refund!
  • They’re just giving it away
  • This isn’t a scam
  • This isn’t junk
  • This isn’t spam
  • This won’t last
  • Thousands
  • Time limited
  • Traffic
  • Trial
  • US dollars
  • Undisclosed
  • Undisclosed recipient
  • University diplomas
  • Unlimited
  • Unsecured credit
  • Unsecured debt
  • Unsolicited
  • Unsubscribe
  • Urgent
  • VIP
  • Vacation
  • Vacation offers
  • Valium
  • Viagra
  • Vicodin
  • Visit our website
  • Wants credit card
  • Warranty
  • Warranty expired
  • We hate spam
  • We honor all
  • Web traffic
  • Website visitors
  • Weekend getaway
  • Weight
  • Weight loss
  • What are you waiting for?
  • What’s keeping you?
  • While available
  • While in stock
  • While supplies last
  • While you sleep
  • Who really wins?
  • Why pay more?
  • Wife
  • Will not believe your eyes
  • Win
  • Winner
  • Winning
  • Won
  • Work from home
  • Xanax
  • You are a winner
  • You are a winner!
  • You have been chosen
  • You have been selected
  • Your chance
  • Your income
  • Your status
  • Zero chance
  • Zero percent
  • Zero risk

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